How to prep your skin before makeup for a radiant and long-lasting finish

Have you ever applied makeup and, a few hours later, noticed your skin looking dull, your makeup cracked, or dry patches? It's not always the foundation's fault: often, the secret lies in how you prepare your skin before makeup.
Today, we'll go through the ideal skincare routine step-by-step to achieve a dewy, long-lasting finish with that glow effect we love so much, "from within," without needing filters.

1.First of all, don't forget your lips!

We rarely think about them, but lips also need preparation. Before starting with your skin, apply a repairing and nourishing balm, like our Lip Hero Balm, which deeply hydrates thanks to its formula with high-quality hyaluronic acid and ceramides. This will prevent matte lipsticks from highlighting dry patches and help your lips look smoother and more polished if you want to emphasize them with gloss.
Leave it on while you prepare your face: it will be like an express mask that leaves your lips flexible and ready for your favorite lipstick.

2.Gentle exfoliation: the key to smooth, even skin

Nobody wants makeup that highlights dry or flaky areas, right? That's why you need a gentle exfoliation beforehand: it removes dead skin cells and improves texture, preventing that effect and enhancing your skin's natural luminosity.

The Porefect Exfoliant is perfect for before makeup, as it exfoliates and brightens instantly, without needing to be rinsed off.
Simply apply it to a clean face, and your skin will instantly look smoother, with a beautiful healthy glow.

3.Hydrate and treat with Luminous Milk Essence

Afterward, it is essential to properly hydrate the skin to enhance makeup longevity and make the skin look healthy, not caked on. This is where Luminous Milk Essence comes in, a hybrid treatment between a serum and a moisturizer that combines vitamin E, peptides, and ceramides.

Its light, "milk-like" texture absorbs quickly and leaves a beautiful "glass skin" effect, for super luminous and dewy skin.
You only need to apply about 4-5 drops with your hands; this step boosts natural radiance and improves foundation adherence.

4.Primer effect with Cloud Moisturizer

This is optional, but if you're looking for an even more polished finish—that "porcelain skin" effect—add Cloud Moisturizer as the final step, before sunscreen and makeup.

Its formula with hyaluronic acid and niacinamide acts as a hydrating primer that optically fills pores and leaves skin smooth, fresh, and elastic. Additionally, its light, "cloud-like" texture helps makeup stay intact throughout the day.

You'll see that with clean, exfoliated, and hydrated skin, makeup applies evenly, sets better, and looks much more natural. Your foundation will blend seamlessly with your skin!
Moreover, by strengthening the skin barrier and boosting hydration, the result stays fresh all day, without flaking or unwanted shine.

Remember that if you have any questions about how to prepare your skin before makeup, you can write to us, and we'll be happy to help.

Hugs, I'll see you at @twopolescosmetics & @partners.incream

Anna
xx