What does your skin need in summer? The minimalist facial routine that REALLY works

Friend, we need to talk about this. Because yes, you may not have gotten a sunburn yet this summer (and hopefully you won't!) and your skin "seems fine," but the reality is quite different: your sk...

Spring-Summer facial routine: more glow, less oxidative damage

With the arrival of good weather, you ask us do I need to change my facial routine in summer? Yes, but not completely; although... If in winter we seek comfort and intense nourishment, in spring-su...

Luminous Face Mist: the new facial mist that's much more than a "refresh"

Honestly, how many times have you carried a face mist in your bag just to "freshen up" a bit in the middle of the day – especially in summer? For years, that has been its role. But friend, mists ha...

Menopause and skin: what changes and how to treat it at home

If you're in menopause—or starting to notice that your skin isn't behaving as it used to—there's something important you should know: it's not your imagination. Skin changes significantly during th...

Ultra-Lift explained: a pro-firming formula with new-generation actives and in-vivo evidence

Friend, if I told you there's a well-aging serum capable of acting on sagging, deep wrinkles, hyperpigmentation, and inflammation with proven real efficacy... it's not hype. It's biotechnology appl...

The ingredients with the most evidence in dermo-cosmetics (according to an expert pharmacist): what they do and how to choose them wisely

If you follow the world of dermocosmetics, you're surely familiar with Marta Masi. A pharmacist, science communicator, and one of the most respected voices in the sector, her approach to cosmetics ...

How to prep your skin for glowy makeup this Christmas (and make it last all night)

Let's be honest, friend: at Christmas, we all want the same thing. Beautiful, luminous makeup that withstands endless dinners, toasts, dances, and a thousand photos without the skin looking dull, c...

The Best Exosome Moisturizer: Redefine Your Skin's Longevity

Do you want to “erase” the years from your skin? We don't; we prefer to live them. But yes, with the best version of our skin: luminous, firm, and full of life. Because true beauty lies in longevit...

Eye contour patches: hydrogel or silicone?

If you're into skincare, you've probably tried the famous hydrogel patches. They're cool, easy to use, and leave a pleasant sensation. But did you know that not all patches are created equal? We'll...

How to prep your skin before makeup for a radiant and long-lasting finish

Have you ever applied makeup and, a few hours later, noticed your skin looking dull, your makeup cracked, or dry patches? It's not always the foundation's fault: often, the secret lies in how you p...